Client:

Oova

Title:

Interim COO

Roles:

President, COO

Type of need:

Established a flexible financial model.

The Challenge

Funding – While OOVA was pitching to investors trying to close their seed round, they needed stronger financial projections and data to further back it up. The challenge was to close a seed round based on financial projections and research in a way that investors would understand.

The first 90 days

Financial Model Input – Fidelman & Co. aimed to create a model that resembled the company as closely as possible. While the expense side was relatively straightforward, the topline figures took some research. Fidelman & Co. created an assumptions tab that included the various sales methods.

The Solution

Fidelman & Co. Strategy, Operations and Fundraising Solutions successfully launched a flexible financial model based on deep market research.