Stoggles
Interim CFO
CFO, M&A, Due Diligence
Fundraise Strategy
The Challenge
The eyewear industry is competitive and Stoggles was up against some wellestablished players. They needed to make a strong case for why investors should believe in their vision and back their company.
The first 90 days
We worked with Stoggles to develop a comprehensive fundraising strategy that told their story and showcased the potential of their business. This included:
- A pitch deck that included an overview of the company’s business model, milestones, KPIs, financial projections, and more.
- A financial model that illustrated an overview of the company’s revenue, expenses, and profitability
- A valuation analysis that enabled the determination of the fair market value of the company
- A favorable capital structure that would give investors the confidence they needed to invest
The Solution
Stoggles was able to raise over $60 million in capital from leading investors. This enabled them to continue to grow their business and achieve their mission of reimagining how people care for their eyes.
Securities are offered through Finalis Securities LLC Member FINRA / SIPC. Fidel
www.fidelmanco.com (the “Fidelman & Co.”) is a website operated by Fidelman & Co., a privately held CT Corporation. Fidelman & Co. provides pitch deck advisory, pitch deck design, financial modeling, valuation analysis, and related consulting services.