Seohee Lim

Go To Market Specialist
New York, NY
Go To Market StrategyOperationsProduct Delivery

About me

  • Seohee is a go-to-market strategist who specializes in developing detailed knowledge of the consumer markets’ actual needs and transforming this data-led information into specific strategic plans.
  • Her design background has given her the important skills necessary in evaluating client needs and developing, creating, and testing products and prototypes as part of a complete go-to-market strategy. As a UX/UI designer, her strategies include finding the balance between user needs and product capabilities to create impactfully designed products. 
  • Her cross-functional collaboration experience in Public Relations has taught her to leverage feedback from all team members and stakeholders to create user-centric, inclusive, and useful business solutions for all.
  • At Fidelman & Co, she supports overall planning, analysis, and execution for GTM strategies of her clients and is responsible for working at a strategic level to help them grow quickly and effectively.
  • She holds a BA in Political Science from Wellesley College and currently resides in New York City.

Experience

General Assembly, UX Design Immersive Program

Oct 2020 – Jan 2021

  • Completed 400-hour UX design training and designed client projects individually and as a team

Camron, Public Relations  Intern

Jan 2020 – Mar 2020

  • Drafted press releases  for new product launches for upscale clientele
  • Compiled media lists and identified potential pitch opportunities

Robert Burke Associates, Retail Strategy Intern

Oct 2019 – Jan 2020

  • Strategic analyses and recommendations to develop long-term strategy and evaluate new business initiatives
  • Benchmarked pricing

Bacchus Agency, Public Relations Intern

Apr 2018 – Jul 2018

  • Compiled reports on client relationships and prepared internal media presence updates
  • Reviewed reports to pitch opportunities

Talking Tables, USA Hub & Marketing Intern

Nov 2017 – Jan 2018

  • Trend research to identify brand strategy, planning, &  marketing
  • Created SEO website to boost traffic by 25%

Seohee Lim

Remote Management Consulting

Business Continuity